James Brooks, Managing Director at Opel Ireland, at the official launch of the sponsorship announcement said: “Opel has enjoyed more than a century of rich history, garnering an incredible heritage that has shaped and moulded the much-loved brand we see today. There’s no doubt the German brand rose to new design heights in the 1980s, when the legendary Manta and Kadett were familiar sights on Irish roads. Indeed, the beloved models lend their design cues to today’s multi-award-winning Opel Mokka and Astra ranges. So, a nod to this wonderful history and celebrating our brand’s journey to today, we are proud to partner with the Forever Young Festival as official car partners.”
Festival organiser, Dr Sharon Alston, said: “I am delighted to welcome Opel to our Forever Young family and very much look forward to working with the team to promote our partnership. As a climate-aware festival, we only work with similarly minded brands and with Opel’s proven track record in electric vehicle technology and their move to full electric by 2028, it is the perfect motor brand partner for us. We are very much excited about this year’s event, given our 2022 festival exceeded all expectations.”
With numbers capped at 20,000 per day over the weekend, luxury glamping, hot showers and golf buggy lifts, the grown-ups-only Forever Young 2023 Festival is a chance for 80s kids to relive their youth. Acts confirmed for the summer festival include Erasure’s Andy Bell, Bananarama, Jason Donovan, Soul II Soul, Tony Hadley, Billy Ocean, Midge Ure, Go West, Hothouse Flowers, Cry Before Dawn, and Thompson Twins’ Tom Bailey. For further details see foreveryoung.ie.
Supported by Main Opel Dealer, Fitzpatrick’s Opel Naas, the Opel brand will showcase a number of vintage models during the festival, a pleasant and fun reminder for the festival audience of familiar sights on the road in the 80s.